Sunday 1 November 2020

Yogi on way to creating alternative to Bollywood in NOIDA

Actors, directors and producers are reaching Chief Minister Yogi Adityanath's house to attend a meeting that would shape the alternative

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Uttar Pradesh Chief Minister Yogi Adityanath will meet some of the top figures in Bollywood industry today (22 September) to discuss plans on the upcoming film city in the state in Gautam Budh Nagar, originally and popularly known as NOIDA (New Okhla Industrial Development Area). The meeting will be held in the chief minister’s house.

This is seen as an effort by the current dispensation to create an alternative to Bollywood, much as its development hinges on the cooperation extended by a lot of personalities from the existing industry. The idea that motivated the BJP into the creation of this alternative is challenging the quasi-political narrative Bollywood, with its leftist bias, sets as also its famous players do with their frequent interventions in affairs of the state.

Sirf News‘ Editor-in-Chief Surajit Dasgupta had revealed the information on 16 June on Facebook.

Dasgupta had flagged the concern in 2018.

A section of patriotic Indians is, however, not amused by the development. Since the pre-independence era, the concentration of units that could process films and do other post-production work in Mumbai led to the growth of the Hindi cinema industry in the capital of the Bombay Presidency. So far for its growth, “Bollywood has consumed a lot of resources of the nation and we cannot let it go,” said Supreme Court lawyer Amitabh Sinha, “This is a defeatist attitude.”

“Decentralisation is otherwise always advisable,” Sinha said, adding it’s an efficient way of handling the management of an industry and it is also prescribed by free market principes.

“Let there be as many film shooting and processing centres in India as there can be, but why should we lay to waste the nation’s resources that have already gone into the making of Bollywood? Why do we have to live with the leftist-Islamist occupation of the industry that has a great communicative value in popular culture?” Sinha objected, adding that the superficial personalities of the industry abuse the very nation that feeds them and has given them their present status.

Meanwhile, several actors, directors and producers are leaving for the chief minister’s house today to take part in the meeting. This will be the first such meeting held after Yogi Adityanath’s announcement that his government would make India’s “biggest and most beautiful” Film City in Gautam Buddh Nagar.

The Uttar Pradesh cabinet is likely to approve of the construction of film city after the high-level meeting.

Earlier yesterday, Chief Minister Yogi Adityanath had instructed officials to look for suitable land in or around NOIDA, Greater NOIDA or Yamuna Expressway and prepare an action plan — during a meeting to review development projects of the Meerut Division. The Uttar Pradesh government has sought land proposal for film city from three different authorities.

The Yamuna Expressway Industrial Development Authority (YEIDA) has sent the proposal of the establishment of the film city to the state government on Sunday (September 20, 2020).

The NOIDA authority also sent a proposal for 500 ac of land to the government for Film City construction. This plot is located across Sectors 162, 164, 165 and 166. The authority owns the 200 ac of the plot as of now. It is in the process of acquiring the remaining area.

There is a plan to establish the film city in Sector 21 of Yamuna Expressway Industrial Development’s area, for which, around 1,000 ac is available with a proposal of 780 ac of industrial area. 

The Yogi government chose the location as it’s situated along the Yamuna Expressway and is about 6 km from to be constructed NOIDA International Airport in Jewar and is well connected with the rail. It is also close to the Eastern Peripheral Expressway and is nearby India’s only Formula One track, the Gautam Buddha International Circuit.

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भारत के डर से पाकिस्तान के पसीने छूटे; आज चुप हैं राहुल, केजरीवाल

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