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SportsVirat Kohli in top 10 of Instagram Rich List 2018

Virat Kohli in top 10 of Instagram Rich List 2018

Kohli is the only cricketer present in the top 10, reaffirming once again that the current India skipper remains a marketable star with high brand value

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New Delhi: Virat Kohli is currently preparing for what could be the most important series of his captaincy career against England, but the Indian cricket team captain continues to rack up the wins off the field.

According to the Instagram Rich List released by leading news website, an Instagram post scheduling tool, Virat Kohli is at ninth position in a list of athletes who can charge the most money for sponsored posts on the photo-sharing app.
Kohli, who made his international debut for India in 2008, has steadily climbed up the ladder on social media and is now ranked 9th in a report based on how much a sponsored Instagram post could cost brands.

The list shows that Kohli can demand up to $120,000 (Rs. 82 lakh approx.) to share any sponsored post with his over 23 million followers.

Cristiano Ronaldo, who recently finalised a big-money move to Juventus, tops the list followed by fellow footballers Neymar, Lionel Messi, David Beckham, Gareth Bale, Zlatan Ibrahimovic and Luis Suarez.

UFC fighter Conor McGregor, whose last fighting bout of any note was the exhibition boxing match against Floyd Mayweather, finds himself in the eighth position.

It is worth noting that Kohli is the only cricketer present in the top 10, reaffirming once again that the current India skipper remains a marketable star with high brand value.

While Kohli already had a huge fan following on all his social media accounts, his relationship with Bollywood superstar Anushka Sharma and the subsequent high-profile marriage in December last year also helped increase his value on these platforms.

Kohli is currently preparing for the toughest assignment of his captaincy career as India get ready to lock horns with hosts England in a five-match Test series which starts on 1 August.

This is the first time Kohli will lead his team in whites in England where India have registered just 3 series wins out of 17 in 86 years.

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Siddharth Raghuvanshi
Siddharth Raghuvanshi
Editorial Assistant of Sirf News with experience in covering sports and entertainment for Navbharat Times and Network 18's IBN Lokmat

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