New Delhi: Indian exports of handicrafts has grown by 10% in rupee terms, from Rs 13,460 crore during April-December 2014 to Rs 14,782 crore during April-December 2015. In dollar terms, the value of exports has increased by 3%, from US$ 2,215 million during April-December 2014 to US$ 2,282 million during April-December 2015. The break-up is given below.
Table 1: Exports of Handicrafts from India during 2015-16 (April- December) in comparison to 2014-15 (April- December)
(In Rs Crores)
|Change (%)||Apr- Dec
(In US$ Million)
|Handprinted textiles & scarves||591||699||18%||97||108||11%|
|Embroidered & crochetted goods||1,795||1,933||8%||295||298||1%|
|Shawls as artwares||8||11||31%||1||2||23%|
|Zari & zari goods||0.4||0.7||67%||0.1||0.1||67%|
Data Source: Export Promotion Council for Handicrafts (EPCH)
Handicrafts exhibition cum sale ‘Shreshth Kriti’ held
In an endeavor to promote Indian Handicraft products and to showcase the rich heritage of India, ‘Shreshth Kriti’, an exhibition cum sale of exclusive handcrafted creations by national awardees was organized by the Central Cottage Industries Corporation of India (CCIC) in its showroom at Janpath, New Delhi, from 19 to 31 January. The exhibition was inaugurated by Rashmi Verma, secretary in the Textiles Department. The highlight of the exhibition was the launch of “Cottage Premium”, an exquisite collection of highly exclusive and very limited collection of handicraft and handloom products for the connoisseur of crafts.
Digital and retail marketing of handlooms
As per the e-commerce policy framework for promotion of e-marketing of handloom products, the office of development commissioner in the Handlooms Department, Ministry of Textiles, has engaged 3 e-commerce entities namely Craftsvilla Handicrafts Pvt Ltd, Mumbai, Pegarse Technologies Pvt Ltd and Gocoop Solution & Services Pvt Ltd of Bengaluru in the month of January 2015. The area of operation will be Maharashtra, Madhya Pradesh, Orissa, Uttar Pradesh, Tamil Nadu, Kerala and Rajasthan.
A policy framework under Brand India Handloom Partnership Framework has been made to enter into partnership with leading handloom retail stores as well. Under this framework, handloom retail stores shall partner with the Development Commissioner (Handlooms), Ministry of Textiles, in selling India Handloom brand products. Thirteen retail stores in 10 cities have been shortlisted for this initiative so far.
56th IIGF a big success
The 56th India International Garment Fair was held from January 20 – 22 at Pragati Maidan, New Delhi. Around 807 foreign buyers and 720 buying agencies participated in the fair.
5th edition of Technotex in Mumbai from April 21 – 23
The curtain raiser event of Technotex 2016, India’s premier show on technical textiles, was held on 29th January, 2016. At the event, Union Textiles Minister Santosh Kumar Gangwar also released the Baseline survey on Technical Textiles and BIS Standards on technical textiles.